Senin, 13 Mei 2013

Last Minute Tips: Attending SURTEX by Agent Kimberly Montogery

The 2013 SURTEX sale and art licensing show is May 19-21 at the Javits Center in New York. Read the following tips on attending it by art licensing agent, consultant, and artist Kimberly Montgomery. Kimberly is a 20-year veteran at SURTEX and this will be the third time she's exhibited as Montage Licensing (booth 465).

Last Minute Tips About Attending SURTEX
by Kimberly Montgomery
Montage Licensing

The last thing the world needs right now is another person commenting on how to navigate SURTEX (or as I lovingly refer to it this time of the year: the ‘S’ word). But never the less, here I go . . .

1. Very few people actually make a DECISION at SURTEX. That includes manufacturers, agents, art buyers and art directors. Probably the only one who does is the guy who changes the empty toilet paper roll in the bathroom stall after you use it. Every one else is going to go back to the office and think it over for months. Maybe years.

2. A lot of people that attend SURTEX have known each other for years and act like it. It can make you feel like you’re back in high school and not in with the cool kids. The best you can do is be friendly, brief and dazzle them with your confidence. Follow up is your new best friend.

3. You will see a lot of great art. Trust me, it wasn’t great in the beginning. Everyone started somewhere. Licensing takes a lot of time and a lot of work. And then you make a little bit of money if you’re lucky. Sounds fun doesn’t it?

4. While attending SURTEX, please don’t ask an agent to represent you. You won’t like the result. See the last two sentences of #2.

5. It is the most exciting few days of the year for all of us. Great art, great talent, great minds and the best of the best in the industry. Go to SURTEX with the idea of having fun, making connections and possibly a few new friends.

See you in New York!

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